How to Successfully Export to Indonesia

January 17, 2022

“Indonesia is the wealthiest nation in Southeast Asia. Recently, its eCommerce sector is expected to develop the greatest in the future years.”
Now might be the best moment for businesses to join the market. Since it is a good idea to brush up on the basics, learn how to export to Indonesia and expand your business by investing in Indonesia’s rental warehouse.
While Indonesia appears to be an attractive prospect on paper, owing to linguistic and cultural barriers, import constraints, and diverse client preferences, it is not the simplest market to penetrate.
To assist you, we have listed the most popular items in Indonesia as well as some tips to get your business going well.

What are the most popular items in Indonesia?

We notice a particularly strong market for the following items in Indonesia, as it does in several other Southeast Asia:

Consumer electronics
Fashion and style
Mother and child

Fashion

In Indonesia, we've noticed a significant increase in fashion goods sales. Fashion items generated roughly USD 4.7 billion in digital commerce income in 2019, with that figure expected to rise to USD 9.5 billion by 2022.

Even though the digital market has a lot of non-branded items, you can still discover worldwide brands like Nike, Adidas, and Converse that have legitimate storefronts on the internet.

Scarves, purses, shoes, and eyewear are just a few examples of successful items in Indonesia that will keep driving the industry.

Electronics for Consumers

The consumer electronics industry is expected to more than quadruple, from USD 3.5 billion to USD 8.8 million.

We have seen that high-income earners tend to choose Western products. Meanwhile, brands from Korea and Japan are preferred among both middle and upper-income people. Chinese brands like Oppo and Redmi are well-liked in Asia, especially Indonesia.

Mother and child

Many Asian nations, such as Vietnam, Indonesia, and China, have a thriving mom and baby goods business. According to studies, 66 percent of Indonesians purchase these types of things online, with 57 percent doing so on a monthly basis.

One of the main reasons why Indonesians purchase stuff online is because it is convenient, as it is with many other things. Milk, baby supplies, baby apparel, and other items are among the most popular.

Tips to Ease Your Business in Indonesia

You have the option of selling things across borders or importing them for local sales. This will impact how you store your goods and handle last-mile delivery.
In summary, selling cross-border makes importing things into Indonesia rather simple. However, you would most likely keep them in a rental warehouse near the market. Thus, choosing to invest in a rental warehouse becomes an essential part of the business.
Having a rental warehouse in Indonesia would certainly make your customer happy. Moreover, it would also keep you ahead of the competition since you can cut the delivery time of your service.
If you decide to look for the best rental warehouse in a prime location, https://www.slp.id/ is the only solution. We provide various types of warehouses in the most strategic location of Indonesia.